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Airborne Law Enforcement Association Announces Rebrand to Airborne Public Safety Association

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The Airborne Law Enforcement Association (ALEA) announced at the ALEA EXPO held in Reno, Nevada in July 2017,that they would be changing their name to the Airborne Public Safety Association (APSA) effective January 1, 2018 that was officially confirmed via a press release sent out today. The new name for the association the Airborne Public Safety Association is the culmination of work started in 2010, when the initial suggestions were made to reflect the entirety of those involved in public safety aviation outside of just law enforcement such as aerial firefighting and search and rescue operations that are part of government aviation programs. The new change also aimed at appealing to a larger potential member base the association desires to attract. “Public safety aviation has expanded beyond just law enforcement and it was time to outwardly become more inclusive of all who operate governmental aircraft for the welfare of the general public,” said ALEA CEO & Executive Director Dan Schwarzbach. “We have a visionary Board of Directors that developed our current business plan, Metamorphosis, during their most recent strategic planning meeting,” he added.

The current ALEA board will increase in number with the addition of several members from HRRA. Photo by Tim Pruitt.
                            The current ALEA board will increase in number with the addition of several members from HRRA. Photo by Tim Pruitt.

Along with the rebranding, ALEA will be reorganizing their business structure. APSA has been incorporated as a 501(c)(6), which will allow the Association greater latitude than the current 501(c)(3) in the products, programs and services they can offer their members. “We have been restricted by the IRS (c)(3) designation in providing many of the programs and services that our members desire and expect, and this change will allow us to be more responsive to their needs,” said Schwarzbach. “Membership is our lifeblood and we want to position ourselves to meet their expectations,” Schwarzbach added.

the new APSA entity will also incorporate approximately 300 members from the Helicopter Rescue & Response Association (HRRA) that will be dissolved as an association, with its members joining APSA along with board members from HRAA being included in the APSA board.

The Helicopter Rescue and Response Association will become part of the new APSA entity starting January 1, 2017.
The Helicopter Rescue and Response Association will become part of the new APSA entity starting January 1, 2018.

“ALEA has been the leading provider of training and networking opportunities to law enforcement aviation for almost 50 years and these changes lay the foundation for the next half-century. APSA is the next step in the natural evolution of the Association.” said ALEA President Steve Roussell in regard to the APSA change.

APSA’s mission will remain the same: to support, promote and advance the safe and effective utilization of aircraft by governmental agencies in support of public safety missions through training, networking, advocacy and educational programs. In addition to the name change, ALEA’s yearly conference will also now be known by “APSCON”

ALEA, Soon to be APSA staff from left, Cindi Davis, Dan Schwarzbachm, Unknown, Andrea Capwell and Benay Osborne. Photo by Tim Pruitt.
      ALEA, Soon to be APSA staff from left, Cindi Davis, Dan Schwarzbachm, Diana Rodriguez, Andrea Capwell and Benay Osborne. Photo by Tim Pruitt.

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